Content Writing
These social media features I created as a Marketing Specialist for UC Davis aim to make staff and faculty members more approachable and relatable to students. Through interviews, we gathered insights and crafted engaging narratives that highlight their personalities and roles within our community. These posts demonstrate effective storytelling that connects with audiences and brings these individuals to life.
More Examples
Below are two articles I wrote for Journalism 203: News Reporting and Writing, a class where I explored my passion for writing, capturing diverse perspectives, and working closely with different groups to share their compelling stories.
Explore more social media posts I’ve created in my Marketing Specialist role, showcasing effective copywriting that is concise, informative, and crafted to resonate with audiences while delivering clear messages.
Copywriting
"Doxie" is a concept for an app I designed, focused on helping children develop essential life skills such as goal setting, time management, and social skills, tailored for those who are neurodivergent. Featuring a playful dachshund character illustrated by me, the app is designed to engage young users and foster positive experiences while supporting their unique needs. These wireframes illustrate my approach to crafting supportive and engaging copywriting for the app.
More Examples
*Note that in the tutorial screens, the Dachshund and the text directly below are dimmed to highlight the instructions, ensuring your focus is on the steps being explained.
